Placement Details:
- www.crainsny.com (Crain’s Business New York)
- Rotating Banner Ad in the Real Estate Section
- 100,000 impressions/mo.
- One month run
Description:We had just completed a corporate “rebranding” that included a new logo and company name change. PBS had also become the exclusive representative for Oncor International (real estate network) in NYC. We wanted to get the word out to the business community about our new identity and the expanded service reach. My role included:
- Creative/Conceptual Development
- Project Management
- Media Planning/Ad Buy